Companies information sheet

The companies participating in the contest were asked to complete the questionnaire delowe.

  1. What product/s are you interested in producing?
  2. For wath market range?

Company A

  1. Sofas and armchairs / Classic style revisited with ethnic contaminations;
  2. Mid-to-high, high market range / Young and educated consumers / English speaking countries.

Company B

  1. Home-office furniture with complements such and shelves, drawer units and containers, tables trolleys.... / Attention to design - attempt to increase the current aesthetic formal level of the product;
  2. Mid market range / Distribution through specialised furniture show-rooms and not throughcomputer stores.

Company C

  1. Folding very small "spare" chair, easy to put away and to use / Low-costs materials / Minimal design / Neutral colours,
  2. Mid market range / Under-40 consumers / Reasonable prices.

Company D

  1. Modular kitchen; modern and essential design / Exctractable base units, sliding or pivoting wall units / Wood and aluminium;
  2. Mid-to-High market range / Under-40 consumers.

Company E

  1. Wardrobe with sliding and coplanar doors / Classic style / Honeycomb construction, glazed colours.
  2. Mid-to-high market range / From 30-year-old to 50-year-old consumers.
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