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6. international festival for architecture in video


international architectural conference > Florence
international architectural conference > May 2-5, 2002



ABB Architekten

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Bernhard Franken, Tino Kubitza, (ABB Architekten), "driven", DEUTSCHLAND 2001, 5'00''

The new BMW Exhibit Hall is intended to express their trade mark philosophy: the joy of driving. Although the end purpose of an automobile is movement, they are presented and communicated as stationary objects. To counter this paradox we accelerate the space around the automobiles so that a sensation of driving is conveyed. To achieve this we use the Doppler effect. The overlapping of a spatially translated Doppler effect and the forces of the surroundings were used as the basis for the computer calculated form. To generate the Doppler effect we drove a virtual BMW 7-series through a matrix. The matrix was contorted by the force field of the automobile, thus leaving an impressive image of the Doppler effect. The result of this calculation is the master geometry. All other manifestations of this project are derivatives of this single inviolable master geometry. The final building is comprised of numerous derivatives of the digital data and is therefore in its sum only one possible image of the reality extracted from the master geometry as seen in the nth derivation.


Bernhard Franken
is an architect and engineer pursuing a visionary medial concept featuring a coherent digital process from design to production. His independent architectural language and philosophy has solicited broad interest in various international exhibitions, such as those held at the Bauhaus, Dessau and at the Netherlands Architecture Institute (NAI), Rotterdam. He has been Assistant Professor at TU Darmstadt and visiting Professor at Kassel University. His architectural firm develops design concepts through digital parametric design, ensuring both consistency and perfection in all phases of the project. The exhibition pavilions he designed for BMW group over the past several years demonstrate the synergies resulting from digital design and manufacture.
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